/* zestlens.app ortak stil: ana sayfa, Insights listesi ve makaleler */
:root{--bg:#fff;--bg2:#f5f5f7;--fg:#1d1d1f;--fg2:#6e6e73;--line:#d2d2d7;--accent:#bf5a0d;--btn:#1d1d1f;--btnfg:#fff;--nav:rgba(255,255,255,.72)}
@media (prefers-color-scheme:dark){:root:not([data-theme="light"]){--bg:#000;--bg2:#161617;--fg:#f5f5f7;--fg2:#a1a1a6;--line:#424245;--accent:#ff9f43;--btn:#f5f5f7;--btnfg:#1d1d1f;--nav:rgba(22,22,23,.72)}}
*{box-sizing:border-box}html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{margin:0;background:var(--bg);color:var(--fg);font:17px/1.47 -apple-system,BlinkMacSystemFont,"SF Pro Text","Helvetica Neue",Helvetica,Arial,"Noto Sans","Noto Sans Arabic","PingFang SC","Microsoft YaHei",sans-serif;letter-spacing:-.022em;-webkit-font-smoothing:antialiased}
a{color:var(--accent);text-decoration:none}a:hover{text-decoration:underline}
img{max-width:100%;display:block}
.w{max-width:980px;margin:0 auto;padding:0 22px}.w-wide{max-width:1180px}
/* üst çubuk */
.nav{position:sticky;top:0;z-index:10;background:var(--nav);backdrop-filter:saturate(180%) blur(20px);-webkit-backdrop-filter:saturate(180%) blur(20px);border-bottom:1px solid color-mix(in srgb,var(--line) 60%,transparent)}
.nav .w{display:flex;align-items:center;gap:26px;height:48px;max-width:1024px}
.nav .logo{font-weight:600;font-size:19px;color:var(--fg);letter-spacing:-.01em}
.nav .logo:hover{text-decoration:none}
.nav .links{display:flex;gap:24px;margin-inline-start:auto;align-items:center}
.nav .links a{color:var(--fg);opacity:.8;font-size:12.5px;letter-spacing:-.01em}.nav .links a:hover{opacity:1;text-decoration:none}
.nav select{background:transparent;color:var(--fg);border:0;font:inherit;font-size:12.5px;opacity:.8;cursor:pointer;max-width:110px}
.nav .links a.pill{background:var(--btn);color:var(--btnfg);opacity:1!important;padding:4px 12px;border-radius:980px}
@media (max-width:820px){.nav .links a.opt{display:none}.nav .w{gap:14px}.nav .links{gap:14px}}
/* düğmeler */
.btn{display:inline-block;background:var(--btn);color:var(--btnfg);border:0;border-radius:980px;padding:12px 22px;font:inherit;font-size:17px;cursor:pointer}
.btn:hover{text-decoration:none;opacity:.88}
.more::after{content:" ›"}[dir=rtl] .more::after{content:" ‹"}
.ctas{display:flex;gap:28px;justify-content:center;align-items:center;flex-wrap:wrap;margin-top:28px}
/* bölümler */
section{padding:110px 0;text-align:center}
section.alt{background:var(--bg2)}
section.dark{background:#000;color:#f5f5f7}section.dark .sub{color:#a1a1a6}
.eyebrow{font-size:21px;font-weight:600;color:var(--accent);margin:0 0 8px}
h1,h2,h3{margin:0;font-weight:600;letter-spacing:-.015em}
h1{font-size:clamp(44px,8vw,80px);line-height:1.05}
h2{font-size:clamp(34px,5.4vw,56px);line-height:1.07}
h3{font-size:24px;line-height:1.17}
.sub{color:var(--fg2);font-size:clamp(19px,2.4vw,24px);line-height:1.38;max-width:720px;margin:20px auto 0;letter-spacing:-.01em}
.small{color:var(--fg2);font-size:14px;margin-top:22px}
.hero{padding:80px 0 0;overflow:hidden}
.phone{width:min(340px,78vw);margin:64px auto 0;border-radius:52px;border:11px solid #1d1d1f;background:#000;overflow:hidden;box-shadow:0 40px 80px -30px rgba(0,0,0,.35)}
.hero .phone{height:min(560px,120vw);border-bottom:0;border-radius:52px 52px 0 0;box-shadow:none}
.hero .phone img{width:100%}
/* adımlar */
.steps{display:grid;grid-template-columns:repeat(3,1fr);gap:48px;margin-top:64px;text-align:start}
.steps .n{font-size:56px;font-weight:200;color:var(--fg2);line-height:1;margin-bottom:18px}
.steps p{color:var(--fg2);margin:10px 0 0}
@media (max-width:760px){.steps{grid-template-columns:1fr;gap:36px}}
/* görüntü galerisi */
.gallery{display:grid;grid-template-columns:repeat(3,1fr);gap:28px;margin-top:64px;align-items:start}
.gallery figure{margin:0}.gallery .phone{margin:0 auto;width:100%;max-width:300px;border-width:9px;border-radius:44px}
.gallery figcaption{color:var(--fg2);font-size:14px;margin-top:16px}
@media (max-width:760px){.gallery{display:flex;overflow-x:auto;scroll-snap-type:x mandatory;gap:18px;padding-bottom:8px;margin-inline:-22px;padding-inline:22px}.gallery figure{flex:0 0 72%;scroll-snap-align:center}}
/* karolar */
.tiles{display:grid;grid-template-columns:repeat(2,1fr);gap:20px;margin-top:64px;text-align:start}
.tile{background:var(--bg2);border-radius:28px;padding:44px 40px}
section.alt .tile{background:var(--bg)}
.tile p{color:var(--fg2);margin:12px 0 0;font-size:17px}
.tile.big{grid-column:span 2;text-align:center}.tile.big p{max-width:620px;margin-inline:auto}
@media (max-width:760px){.tiles{grid-template-columns:1fr}.tile.big{grid-column:auto}.tile{padding:34px 26px}}
/* sayılar */
.stats{display:grid;grid-template-columns:repeat(3,1fr);gap:28px;margin-top:64px}
.stats b{display:block;font-size:clamp(56px,9vw,96px);font-weight:600;line-height:1;letter-spacing:-.03em}
.stats span{display:block;color:#a1a1a6;margin-top:12px;font-size:17px;max-width:240px;margin-inline:auto}
@media (max-width:760px){.stats{grid-template-columns:1fr;gap:44px}}
.note{color:#86868b;font-size:13px;max-width:720px;margin:56px auto 0;line-height:1.5}
pre.code{text-align:start;background:var(--bg2);border-radius:20px;padding:26px 28px;font:13.5px/1.6 ui-monospace,SFMono-Regular,Menlo,monospace;overflow-x:auto;max-width:560px;margin:48px auto 0;letter-spacing:0}
/* makale kartları */
.cards{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-top:56px;text-align:start}
.card{display:flex;flex-direction:column;background:var(--bg);border-radius:24px;padding:30px 28px;color:var(--fg);min-height:260px;transition:transform .25s}
section:not(.alt) .card{background:var(--bg2)}
.card:hover{text-decoration:none;transform:scale(1.015)}
.card .topic{font-size:12px;font-weight:600;color:var(--fg2);text-transform:uppercase;letter-spacing:.04em}
.card h3{font-size:22px;margin-top:10px}
.card p{color:var(--fg2);font-size:15px;margin:12px 0 18px;flex:1}
.card .more{color:var(--accent);font-size:15px}
@media (max-width:900px){.cards{grid-template-columns:1fr 1fr}}@media (max-width:620px){.cards{grid-template-columns:1fr}}
/* bülten */
.sub-form{display:flex;gap:10px;justify-content:center;max-width:480px;margin:32px auto 0}
.sub-form input[type=email]{flex:1;min-width:0;font:inherit;font-size:17px;padding:12px 18px;border-radius:12px;border:1px solid var(--line);background:var(--bg);color:var(--fg)}
.sub-form input[type=email]:focus{outline:2px solid var(--accent);outline-offset:1px}
.sub-form{position:relative}.sub-form .hp{position:absolute;inset-inline-start:0;top:0;width:1px;height:1px;opacity:0;overflow:hidden;clip-path:inset(50%);pointer-events:none}
.sub-msg{min-height:22px;margin-top:14px;font-size:15px;color:var(--fg2)}
@media (max-width:520px){.sub-form{flex-direction:column}}
/* SSS */
.faq{max-width:760px;margin:48px auto 0;text-align:start}
.faq details{border-bottom:1px solid var(--line);padding:22px 0}
.faq summary{cursor:pointer;font-size:19px;font-weight:600;list-style:none;display:flex;justify-content:space-between;gap:16px}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";font-weight:300;font-size:24px;line-height:1;color:var(--fg2)}
.faq details[open] summary::after{content:"−"}
.faq p{color:var(--fg2);margin:12px 0 0}
/* alt bilgi */
footer{background:var(--bg2);color:var(--fg2);font-size:12px;line-height:1.5;padding:40px 0 24px}
footer .w{max-width:1024px}
footer .cols{display:grid;grid-template-columns:repeat(4,1fr);gap:24px;padding-bottom:22px;border-bottom:1px solid var(--line)}
footer h4{margin:0 0 8px;font-size:12px;font-weight:600;color:var(--fg)}
footer .cols a{display:block;color:var(--fg2);margin:7px 0}footer a:hover{color:var(--fg);text-decoration:underline}
footer .bottom{display:flex;flex-wrap:wrap;gap:8px 18px;padding-top:16px;align-items:center}
footer .bottom .langs{margin-inline-start:auto}footer .bottom .langs a{color:var(--fg2)}
@media (max-width:760px){footer .cols{grid-template-columns:1fr 1fr}footer .bottom .langs{margin-inline-start:0}}
/* makale */
article{max-width:692px;margin:0 auto;padding:80px 22px 90px;text-align:start}
article .topic{font-size:14px;font-weight:600;color:var(--accent)}
article h1{font-size:clamp(36px,6vw,52px);line-height:1.08;margin-top:10px}
article .lead{font-size:clamp(20px,2.6vw,24px);line-height:1.4;color:var(--fg2);margin:22px 0 40px;letter-spacing:-.01em}
article h2{font-size:28px;line-height:1.2;margin:48px 0 12px}
article p,article li{font-size:19px;line-height:1.58;letter-spacing:-.012em}
article ul{padding-inline-start:22px}article li{margin:8px 0}
article .takeaway{background:var(--bg2);border-radius:20px;padding:26px 28px;margin:40px 0}
article .takeaway h2{margin-top:0;font-size:21px}
article .src{border-top:1px solid var(--line);margin-top:56px;padding-top:22px}
article .src h2{font-size:17px;margin:0 0 10px}
article .src ol{padding-inline-start:20px}article .src li{font-size:14px;line-height:1.5;color:var(--fg2);margin:6px 0}
.back{display:inline-block;margin-bottom:22px;font-size:15px}
.news-head{padding:90px 0 20px}
.small a{color:var(--fg2)}.small a:hover{color:var(--fg)}
.nav .links a.pill{white-space:nowrap}
@media (max-width:420px){.nav .w{padding:0 14px}.nav .links{gap:10px}.nav select{max-width:74px}}